CRM Integrations 6 min read

How to Connect HubSpot CRM to Meetario

Why HubSpot + Meetario

When a prospect books a meeting through Meetario, the booking data — name, email, meeting time, custom field responses — should flow into your CRM automatically. With the HubSpot integration, Meetario creates or updates a contact in HubSpot and logs the meeting as an activity. No manual data entry, no missed leads.

What the Integration Does

  • Contact sync — When someone books, Meetario checks if the email exists in HubSpot. If yes, it updates the contact. If no, it creates a new one with the guest's name and email.
  • Meeting logging — Each booking is logged as an Engagement (meeting type) on the contact timeline. The engagement includes the event type name, date/time, duration, and any notes the guest provided.
  • Cancellation handling — If a booking is cancelled, the engagement is updated to reflect the cancellation.

Step 1: Create a HubSpot Private App

  1. In HubSpot, go to Settings → Integrations → Private Apps.
  2. Click Create a private app. Name it "Meetario".
  3. Under Scopes, add: crm.objects.contacts.read, crm.objects.contacts.write, crm.objects.deals.read, sales-email-read.
  4. Click Create app and copy the Access Token.

Step 2: Connect in Meetario

  • Go to /app/integrations and find the HubSpot card.
  • Click Connect and paste your Private App Access Token.
  • Click Save & Connect.

Step 3: Verify the Sync

To test, create a test booking on your own booking page. Then check HubSpot:

  • Search for the test email in Contacts — a new contact should appear.
  • Open the contact and look at the Activity timeline — the meeting should be logged.

How It Helps Your Sales Team

  • Never lose a lead — Every person who books a meeting is automatically in your CRM. No more "I forgot to add them."
  • See meeting history — Your sales reps see every meeting a prospect has booked on their contact timeline, providing full context before the call.
  • Trigger workflows — Use HubSpot workflows to send follow-up emails, assign deals, or notify managers when a meeting is booked through Meetario.
  • Measure conversion — Track how many booking page visitors convert to meetings, and how many meetings convert to deals.

Troubleshooting

  • If contacts are not created, check that the HubSpot integration shows "Connected" in Meetario and that your Private App has the required scopes.
  • If you see duplicate contacts, HubSpot deduplicates by email — ensure the guest email is correct.
  • Private App tokens do not expire. If you need to reconnect, disconnect in Meetario, then paste a new token.

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